Comments on: Think like the clients you wish you had http://thoughtsontranslation.com/2008/07/28/think-like-the-clients-you-wish-you-had/ ...the translation industry and becoming a translator Thu, 17 May 2012 02:54:47 +0000 hourly 1 http://wordpress.com/ By: Corinne McKay http://thoughtsontranslation.com/2008/07/28/think-like-the-clients-you-wish-you-had/#comment-487 Tue, 29 Jul 2008 19:43:29 +0000 http://corinnemckay.wordpress.com/?p=135#comment-487 Marianne, definitely let me know how this marketing initiative works out! I think it’s exactly the right way to build up your base of direct clients in an industry where you have a lot of expertise.

]]> By: Marianne Reiner http://thoughtsontranslation.com/2008/07/28/think-like-the-clients-you-wish-you-had/#comment-486 Tue, 29 Jul 2008 18:38:07 +0000 http://corinnemckay.wordpress.com/?p=135#comment-486 Hi Corinne:

Great post!
Just to add some ideas I would like to share what I have been working on to find more direct clients (I don’t know yet if it will pay off but I sure hope so!).
My law school recently published an alumni directory. So I invested in it, and prepared a mass (but targeted) mailer for my fellow alumni who could be in use of my services.
I also recently joined a local organization of legal freelance professionals (mostly attorneys). I am so far the only translator/interpreter which automatically made me the “expert”. Again, I don’t know how or if it will materialize in getting new direct clients but I thought both ideas were interesting to try. I will keep you posted!
Best,

Marianne

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